Wednesday, October 27, 2010

Graphic Designer: Lai Reyes


The insert of a wedding invitation.

Lai Reyes is a Filipina graphic designer that specializes in Web and Print production. She graduated from De La Salle-College of Saint Benilde, a private Catholic college located in Manila, capital of the Phillipiness, with a degree in Multimedia Arts, in 2008.
The majority of her work utilizes patterns, such as polka dots or wall paper-like floral design that for the most part can be described as cute or even girly. This comes as no surprise, as it seems that most of the products are for cute occasions or girly enterprises, more specifically, weddings, baby baptisms, and fashion websites. There are also some childlike qualities in her work, such as cartoony drawings and slightly messy lettering, and in one case, pinwheels.

She also seems to exhibit a pleasant juxtaposition of modern and vintage. Her work utilizes very bold colors, which give her designs a very modern appeal and attests to technological advances allowing for such solid hues, however, many elements hearken back to the rustic, handmade quality of products of the recent past, as well as fashions and designs of heraldry and 19th century England. These elements include the use of flourishes, actual or stylized frills and seams, the use of brown as opposed to black, both bold serif fonts and delicate cursive text, the use of heraldic elements such as scrolls or in one case a coat of arms, and the use of old wooden textures.


Sean's Eco BaptismTot Couture Website

Especially in the case of the design for the Tot Couture website, these aforementioned elements combine to have a sort of Lolita feel to them. However, in the case of the Sean’s Eco Baptism, there is a more casual, natural, contemporary feel.

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